图书简介
A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture. Split into two parts, the book provides an even balance between theory and practice. Part 1 covers the practical activities involved in new entrepreneurial ventures, and Part 2 uses the latest research to explore entrepreneurship from different perspectives. The expanded third edition of Exploring Entrepreneurship includes: • Additional coverage of entrepreneurship and the United Nations Sustainable Development Goals (SDGs), corporate entrepreneurship, variety and diversity in entrepreneurship, and entrepreneurial approaches to the delivery of public services • New and updated Case Studies that tackle cutting-edge practical issues • New and updated Researcher Profiles from leading international scholars • Enhanced Recommended Reading sections in each chapter with concise introductions to the latest research findings Essential online resources for students, including selected SAGE journal articles, pre-reading suggestions, self-assessment questions and revision tips, plus a range of lecturer resources, are available. Suitable reading for students taking modules in Entrepreneurship or Small Business Management at upper undergraduate and postgraduate levels.
Chapter 1 Introduction \\ Chapter 2 Varieties of Entrepreneurship \\ PART I Entrepreneurship in Practice \\ Chapter 3 Visions: Creating New Ventures \\ Chapter 4 Opportunities: Nurturing Creativity and Innovation \\ Chapter 5 People: Leading Teams and Networks \\ Chapter 6 Markets: Understanding Customers and Competitors \\ Chapter 7 Operations: Implementing Technologies, Processes and Controls \\ Chapter 8 Accounts: Interpreting Financial Performance \\ Chapter 9 Finances: Raising Capital for New Ventures \\ PART II Perspectives on Entrepreneurship \\ Chapter 10 Research Matters: Introduction and Overview \\ Chapter 11 Individual Perspectives: Beyond the ‘Heroic’ Entrepreneur \\ Chapter 12 Social Perspectives: Understanding People and Places \\ Chapter 13 Economic Perspectives: Influences and Impacts \\ Chapter 14 Historical Perspectives: The ‘Long View’ \\ Chapter 15 Political Perspectives: From Policy to Practice \\ Chapter 16 Reflections: Entrepreneurial Learning
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