图书简介
This volume presents a series of the most up-to-date studies on Chinese for Specific Purposes (CSP), an area that has been underrepresented in Language for Specific Purposes (LSP). Drawing from the insights and trends in mainstream theoretical and methodological LSP research, chapters in this volume explore novelties that CSP has developed to prepare Chinese for professional learners for the global economy. These encompass:
needs analysis of less-surveyed high school Business Chinese or CSP academic writing classes
developments on internationally oriented engineering and internship programs in China
innovations in Chinese for business or legal materials development and review on textbook pragmatics
studies on language arts and Chinese language use in specific or business settings
technology-driven, project-based learning — or discipline-specific curriculum design.
Robustly supported by studies and analysis on the global scale, this volume comprises contributions by professionals from universities across Asia and the United States, each with decades of expertise in LSP. These chapters offer critical insights necessary to help LSP researchers and educators rethink curricula and develop new initiatives for LSP. They may also serve as transferable operations that enhance the practice of LSP as a crucial component of second language education.
Contents Introduction Preparing Learners for the Workplace: Chinese for Business and Professionals (Haidan Wang and Christine Uber Grosse) Part I: Overview and Rationale 1. Insights and Innovation from Languages for Specific Purposes (Christine Uber Grosse) 2. Why Should We Seriously Consider Teaching Chinese for Specific Purposes? (James Dean Brown) Part II: Learning Needs, Curriculum Design, and Course Development 3. Course Design of Business Chinese in Marketing - Teaching the Case of Chun Shui Tang (Hsin-Hsin Cindy Lee and Li-Yu Chen) 4. A Business Chinese Program with an Internship Component: An Application of Goal-Setting Theory (Zhongqi Shi, Qiaosi Yuan, and Shuai Li) 5. The Chinese International Engineering Program: History, Development and Curriculum Refinement (Sigrid Berka and Yu (Joyce) Wu) 6. Needs Analysis of Business Chinese Course for a High School Dual Enrollment Program (Li Xiang) 7. Needs Analysis for CSP Writing Curriculum Design (Ying Liu) Part III: Transformative Approaches to Business Chinese 8. Comprehensive Analysis of Pragmatic Information in Business Chinese Conversational Textbooks (Haidan Wang) 9. Using WeChat in a Business Chinese Class (Liu Li) 10. Becoming Professionals: Ecological Role-Play (Robin Caselli, Jin Dong, James Nokes, Michaela Nuesser, Joseph Ritch, Shuai Tang, and Dongping Zheng) 11. New Directions in Business Chinese Instructional Materials Development (Jane Kuo) 12. A Study of Psychomotor Learning Modules for Business Chinese Speaking Fluency and Accuracy (Chin-chin Tseng and Man Fong Lam) 13. Business Chinese from the Learner’s Perspective (Robert Grosse) Part IV: Other Perspectives on Chinese for Specific Purposes 14. Language Arts and Chinese for Specific Purposes (Chu-Ren Huang and Yanlin Li) 15. Workplace Simulations: Test-Driving Life in Professional Contexts (Naiyi Xie Fincham, Julio C. Rodriguez and Stephen L. Tschudi) 16. A Case Study in Conceptualizing, Drafting, and Implementing Course Materials for Chinese for Legal Purposes: The China Law Reader (Lawrence C. Foster) 17. Discipline-Specific Chinese Language Teaching in Higher Education: A Case Study in Hong Kong (Wai-Mun Leung) 18. A Study of the Languages Used on Official Websites of International Economic and Business Organizations (Li Zhang and Fangfang Liang) 19. Incorporating Project-Based Language Learning into Chinese Language Training for Specific Purposes (Song Jiang) Index
Trade Policy 买家须知
- 关于产品:
- ● 正版保障:本网站隶属于中国国际图书贸易集团公司,确保所有图书都是100%正版。
- ● 环保纸张:进口图书大多使用的都是环保轻型张,颜色偏黄,重量比较轻。
- ● 毛边版:即书翻页的地方,故意做成了参差不齐的样子,一般为精装版,更具收藏价值。
关于退换货:
- 由于预订产品的特殊性,采购订单正式发订后,买方不得无故取消全部或部分产品的订购。
- 由于进口图书的特殊性,发生以下情况的,请直接拒收货物,由快递返回:
- ● 外包装破损/发错货/少发货/图书外观破损/图书配件不全(例如:光盘等)
并请在工作日通过电话400-008-1110联系我们。
- 签收后,如发生以下情况,请在签收后的5个工作日内联系客服办理退换货:
- ● 缺页/错页/错印/脱线
关于发货时间:
- 一般情况下:
- ●【现货】 下单后48小时内由北京(库房)发出快递。
- ●【预订】【预售】下单后国外发货,到货时间预计5-8周左右,店铺默认中通快递,如需顺丰快递邮费到付。
- ● 需要开具发票的客户,发货时间可能在上述基础上再延后1-2个工作日(紧急发票需求,请联系010-68433105/3213);
- ● 如遇其他特殊原因,对发货时间有影响的,我们会第一时间在网站公告,敬请留意。
关于到货时间:
- 由于进口图书入境入库后,都是委托第三方快递发货,所以我们只能保证在规定时间内发出,但无法为您保证确切的到货时间。
- ● 主要城市一般2-4天
- ● 偏远地区一般4-7天
关于接听咨询电话的时间:
- 010-68433105/3213正常接听咨询电话的时间为:周一至周五上午8:30~下午5:00,周六、日及法定节假日休息,将无法接听来电,敬请谅解。
- 其它时间您也可以通过邮件联系我们:customer@readgo.cn,工作日会优先处理。
关于快递:
- ● 已付款订单:主要由中通、宅急送负责派送,订单进度查询请拨打010-68433105/3213。
本书暂无推荐
本书暂无推荐