图书简介
Financial literacy is the key to small business success, and this ground-breaking textbook teaches students the key skills required by entrepreneurs. It covers every aspect of setting up and establishing a new business, using solid financial principles and based upon real, practical experience. The author’s extensive entrepreneurial background underscores the book whilst his teaching experience provides valuable insight into the needs of students. Drawing on case studies and exercises throughout, the book uses a step-by-step approach which carefully develops the reader’s knowledge of the three key financial statements: Profit & Loss, Balance Sheet and Cash Flow. It explains the different considerations for raising capital: the requirements of banks, business angels, crowdfunding platforms, and venture capitalists, along with details and pitfalls of Term Sheets. Finally, it suggests ways of using accounting data to create a financially intelligent company and ensure profitability. Entrepreneurial Finance is an accessible and engaging introduction, especially suitable for those who find finance topics daunting. Aimed primarily at students on entrepreneurship and business courses, it will also appeal to entrepreneurs who wish to scale their business, as well as managers seeking to consolidate their understanding of finance.
1. INTRODUCTION.- 1.1 Purpose of Accounts.- 1.2 Setting the Scene.- 2. PROFIT & LOSS.- 2.1 The Profit & Loss Statement.- 2.2 The Importance of Gross Profit.- 2.3 Product Pricing Structures.- 2.4 Accrual Accounting.- 2.5 Depreciation.- 2.6 Break-Even Analysis.- 3. THE BALANCE SHEET.- 3.1 The Balance Sheet Statement.- 3.2 A Tour of the Balance Sheet.- 3.3 Analysing the Balance Sheet.- 3.4 Balance Sheet Examples.- 3.5 Returning to the Balance Sheet Formula.- 4. CASH FLOW MANAGEMENT & FORECASTING.- 4.1 The Cash Flow Statement.- 4.2 The Cash Conversion Cycle.- 4.3 Improving Cash Flow.- 4.4 The Cash Flow Forecast.- 4.5 Building a Financial Model.- 5. FINANCIAL CAPITAL.- 5.1 Sources of Capital.- 5.2 Debt Funding.- 5.3 Understanding Share Capital.- 5.4 Sources of Equity Funding.- 5.5 The Equity Funding Process Explained.- 6. CAPITAL INVESTMENT APPRAISAL.- 6.1 Introducing Capex Appraisal.- 6.2 The Payback Method.- 6.3 Net Present Value.- 6.4 Internal Rate of Return.- 6.5 Establishing The Discount Rate.- 6.6 Applications of Capital Investment Appraisal.- 7. RUNNING A FINANCIALLY INTELLIGENT BUSINESS.- 7.1 A Financially Intelligent Business.- 7.2 The Annual Budgeting Process.- 7.3 Management Accounts.- 7.4 Trailing 12 Month Graphs.- 7.5 Looking to the Future.
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