ReadLink-学科

¥ 1551

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Hospitality World!:An Introduction

Harold Lane / 1996-09-13 / Wiley

¥ 3302

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The Service Economy - A Graphical Approach

Sven Illeris / 1996-08-13 / Wiley

¥ 701

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The Dictionary of Nutrition and Dietetics

Karen Drummond / 1996-08-09 / Wiley

¥ 119

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*Advanced Selling Strategies

/ 1996-08-01 / Wiley

¥ 506

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The Market Value Process:Bridging Customer and Shareholder Value

Alan Cleland / 1996-07-31 / Jossey-Bass

¥ 972

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Constituting Management

/ 1996-07-15 / Walter de Gruyter

¥ 537

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A Japanese Advertising Agency:An Anthropology of Media and Markets

Brian Moeran / 1996-07-04 / Routledge

¥ 1424

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A Japanese Advertising Agency:An Anthropology of Media and Markets

Brian Moeran / 1996-07-04 / Routledge

¥ 624

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International Marketing:Sociopolitical and Behavioral Aspects

Erdener Kaynak / 1996-06-27 / Routledge

¥ 658

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Marketing Planning for Services

Adrian Payne and Malcolm McDonald / 1996-06-17 / Routledge

¥ 493

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The CIM Marketing Dictionary

Norman Hart and John Stapleton / 1996-06-06 / Routledge

¥ 920

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The Eleventh Commandment - Transforming to ’Own’ Customers

Sandra Vandermerwe / 1996-06-05 / Wiley

¥ 537

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Human Resource Management in the Hospitality and Tourism Industry

Michael Riley / 1996-06-05 / Routledge

¥ 498

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Relationship Marketing:Theory and Practice

Francis A Buttle / 1996-05-28 / Sage

¥ 1122

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Advances in services marketing and management

SWARTZ / 1996-05-14 / Emerald Publishing

¥ 553

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Die Markenwertmessung ALS Grundlage Strategischer Markenfuhrung

Riedel, Frank / 1996-04-18 / Physica-Verlag

¥ 792

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Proposal Savvy:Creating Successful Proposals for Media Projects

Elise K. Parsigian / 1996-04-16 / Sage

¥ 488

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Know Your Customer - New Approaches to Understanding Custgmer Value and Satisfaction

Robert Woodruff / 1996-04-12 / Wiley

¥ 1748

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How to Start and Run A Successful Consulting Business

Gregory Kishel / 1996-04-04 / Wiley

¥ 469

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Proposal Savvy:Creating Successful Proposals for Media Projects

Elise K. Parsigian / 1996-04-02 / Sage

¥ 792

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The Low-Income Consumer:Adjusting the Balance of Exchange

Linda F. Alwitt~Thomas Donley / 1996-04-02 / Sage

¥ 1971

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The Internationalisation of Retailing

Akehurst, G.(编辑);Alexander, Nicholas(编辑) / 1996-03-31 / Routledge

¥ 185

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Teleselling:A Self-Teaching Guide, 2nd Edition

James D. Porterfield / 1996-03-29 / Wiley

¥ 469

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The Low-Income Consumer:Adjusting the Balance of Exchange

Linda F. Alwitt~Thomas Donley / 1996-03-27 / Sage

¥ 213

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The Virtual Office Survival Handbook:What Telecommuters and Entrepreneurs Need to Succeed in Today’s Nontraditional Workplace

Alice Bredin / 1996-03-19 / Wiley

¥ 171

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Just Sell It! Selling Skills for Small Business Owners

Ted Tate / 1996-03-12 / Wiley

¥ 655

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Advertising and Popular Culture

Jib Fowles / 1996-03-04 / Sage

¥ 581

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Retail Marketing

J. Blythman / 1996-03-01 / Routledge

¥ 414

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Flip Chart Power:Secrets of the Masters

Bonnie Burn / 1996-02-23 / Pfeiffer

¥ 669

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History of Pedlars in Europe

LAURENCE FONTAINE / 1996-02-18 / Polity

¥ 267

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History of Pedlars in Europe

Laurence Fontaine / 1996-02-18 / Polity

¥ 1551

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Human Resource Management in the Hospitality Industry

Frank Go / 1996-02-15 / Wiley

¥ 1424

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Internal Marketing:Your Company’s Next Stage of Growth

William Winston and Dennis J Cahill / 1996-02-07 / Routledge

¥ 515

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Hospitality Marketing

Neil Wearne and Alison Morrison / 1996-02-05 / Routledge

¥ 406

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The First Punic War

John Lazenby / 1996-01-29 / Routledge

¥ 3038

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Quantity Food Sanitation, 5th Edition

Karla Longree / 1996-01-25 / Wiley

¥ 509

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Building A Mail Order Business, Fourth Edition

William A. Cohen / 1996-01-18 / Wiley

¥ 273

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The Fourth Dimension:The Next Level of Personal and Organizational Achievement

Craig Hickman / 1996-01-18 / Wiley

¥ 438

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Environmental Management for Hotels

David Kirk / 1996-01-15 / Routledge

¥ 206

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Stop Selling, Start Partnering:The New Thinking about Finding and Keeping Customers

Larry Wilson / 1996-01-05 / Wiley

¥ 1922

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Practical Merchandising Math

Leo Gafney / 1995-12-29 / Wiley

¥ 1533

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Pictorial Metaphor in Advertising

Charles Forceville / 1995-12-21 / Routledge

¥ 479

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Global Marketing

Douglas Lamont / 1995-12-18 / Wiley

¥ 1467

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Introduction to Professional Foodservice

Wallace Rande / 1995-11-28 / Wiley

¥ 2475

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Business Marketing

Moller, Kristian K.;Wilson, David T.;Maller, Kristian K. / 1995-11-15 / Springer Netherlands

¥ 1326

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Market Orientation in Food and Agriculture

Grunert, K. G.;Larsen, Hanne Hartvig;Madsen, Tage Koed / 1995-11-15 / Springer US

¥ 2529

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Benchmarking - A Signpost to Excellence in Quality & Productivity +Wkbk

Bengt Karlof / 1995-11-06 / Wiley

¥ 624

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Marketing Financial Services

Mike Wright and Trevor Watkins / 1995-10-20 / Routledge