ReadLink-学科

¥ 1126

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A Theory of International Trade:Capital, Knowledge, and Economic Structures

Zhang / 2000-03-06 / Springer Berlin Heidelberg

¥ 537

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Global Alliances in Tourism and Hospitality Management

Dimitrios Buhalis and John C Crotts / 2000-03-01 / Routledge

¥ 3094

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Building Models for Marketing Decisions

Leeflang / 2000-02-29 / Springer US

¥ 369

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Strategic Customer Care:An Evolutionary Approach to Increasing Customer Value and Profitability

Stanley A. Brown / 2000-02-24 / Wiley

¥ 150

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Goldmine for Dummies

Joel Scott / 2000-02-22 / Dummies

¥ 931

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Volunteerism Marketing:New Vistas for Nonprofit and Public Sector Management

Walter W., Jr. Wymer / 2000-02-17 / Routledge

¥ 1515

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Handbook of Relationship Marketing

Atul Parvatiyar~Jagdish N. Sheth / 2000-02-07 / Sage

¥ 147

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Britain in 2010

Richard Scase / 2000-02-01 / Capstone

¥ 1424

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Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS

Erdener Kaynak, Gopalkrishnan R Iyer and Lance A Masters / 2000-01-31 / Routledge

¥ 655

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International Advertising:Realities and Myths

John Philip Jones / 2000-01-28 / Sage

¥ 977

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A General Theory of Competition:Resources, Competences, Productivity, Economic Growth

Shelby D. Hunt / 2000-01-28 / Sage

¥ 655

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A General Theory of Competition:Resources, Competences, Productivity, Economic Growth

Shelby D. Hunt / 2000-01-28 / Sage

¥ 555

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Understanding Marketing - A European Casebook (Paper Only)

Celia Phillips / 2000-01-27 / Wiley

¥ 1580

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Basic Marketing Management, Second Edition

Douglas Dalrymple / 2000-01-26 / Wiley

¥ 1434

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International Marketing and Purchasing

P.N. Ghauri / 2000-01-21 / Emerald Publishing

¥ 879

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Handbook of Services Marketing and Management

Teresa A. Swartz~Dawn Iacobucci / 2000-01-18 / Sage

¥ 438

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Volunteerism Marketing:New Vistas for Nonprofit and Public Sector Management

Walter W., Jr. Wymer / 2000-01-17 / Routledge

¥ 570

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Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS

Erdener Kaynak, Gopalkrishnan R Iyer and Lance A Masters / 2000-01-12 / Routledge

¥ 515

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The World Economy:Global Trade Policy 1999

Eva Lloyd / 2000-01-08 / Wiley-Blackwell

¥ 1326

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Knowledge Management in Fuzzy Databases

Pons, O. / 2000-01-07 / Physica-Verlag

¥ 1424

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Sales Training Games:For Sales Managers and Trainers

Graham Roberts-Phelps / 2000-01-06 / Routledge

¥ 2475

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Market Segmentation:Conceptual and Methodological Foundations

Wedel / 1999-12-31 / Springer US

¥ 686

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The Consumer Society Reader

Martyn J. Lee / 1999-12-24 / Wiley-Blackwell

¥ 1096

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How to Develop a Strategic Marketing Plan:A Step-By-Step Guide

Norton Paley / 1999-12-22 / CRC Press

¥ 488

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Economic Growth and International Trade

E. Kwan Choi / 1999-12-18 / Wiley-Blackwell

¥ 348

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Leveraging Japan: Marketing to the New Asia

Fields, George;Katahira, Hotaka;Wind, Jerry / 1999-12-03 / Jossey-Bass

¥ 164

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Mayonesa la Esencia del Marketing: Principios Fundamentales del Desarrollo Competitivo

Levy, Alberto R.;Levy, Avi(Introduction by) / 1999-12-01 / Ediciones Granica, S.A.

¥ 1375

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Theoretical Foundations in Marketing Ethics

D. Robin, S.J. Vitell / 1999-11-22 / Emerald Publishing

¥ 221

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Making It Happen:A Non-Technical Guide to Projectmanagement

Mackenzie Kyle / 1999-11-18 / Wiley

¥ 135

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The Official Ebay Guide to Buying, Selling, and Collecting Just about Anything

Kaiser, Laura F.;Kaiser, Michael(Joint Author);Omidyar, Pierre(Introduction by) / 1999-11-16 / Fireside Books

¥ 524

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The Handbook of International Marketing Communications

Sylvester O. Monye / 1999-11-13 / Wiley-Blackwell

¥ 977

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Business Strategies in Transition Economies

Michael W. Peng / 1999-11-12 / Sage

¥ 655

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Business Strategies in Transition Economies

Michael W. Peng / 1999-11-12 / Sage

¥ 1545

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Bringing Geographical Information Systems into Business, Second Edition

David Grimshaw / 1999-11-01 / Wiley

¥ 443

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How I Trade for A Living

Gary Smith / 1999-10-26 / Wiley

¥ 672

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REGIONALISM IN TRADE POLICY:ESSAYS ON PREFERENTIAL TRADING

PANAGARIYA ARVIND / 1999-10-20 / World Scientific Publishing

¥ 315

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REGIONALISM IN TRADE POLICY:ESSAYS ON PREFERENTIAL TRADING

PANAGARIYA ARVIND / 1999-10-20 / World Scientific Publishing

¥ 469

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Uncover the Hidden Power of Television Programming:... and Get the Most from Your Advertising Budget

Kevin J. Clancy~David Lloyd / 1999-09-30 / Sage

¥ 438

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Profit Planning

Peter Harris / 1999-09-24 / Routledge

¥ 767

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Excellence in Advertising

Leslie Butterfield / 1999-09-24 / Routledge

¥ 581

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Cause Related Marketing

Sue Adkins / 1999-09-22 / Routledge

¥ 909

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Warenwirtschaftssysteme: Grundlagen Und Konzepte

Hertel, Joachim / 1999-09-17 / Physica-Verlag

¥ 655

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Brands, Consumers, Symbols and Research:Sidney J Levy on Marketing

Sidney J. Levy~Dennis W. Rook / 1999-09-14 / Sage

¥ 332

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Channel Champions:How Leading Companies Build Newstrategies to Serve Customers

Steven Wheeler / 1999-09-10 / Jossey-Bass

¥ 794

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Foie Gras:A Passion

Michael Ginor / 1999-09-03 / Wiley

¥ 976

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Expositions and Trade Shows

Robbe, Deborah;Robbe;Robbe Deborah / 1999-09-03 / Wiley

¥ 581

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Fundamentals of Advertising

John Wilmshurst and Adrian Mackay / 1999-09-01 / Routledge

¥ 1551

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Hospitality Sales:A Marketing Approach

Margaret Shaw / 1999-08-30 / Wiley